Partner in Management partners and founder of AV.Consulting
Andrej Vizjak is considered one of the largest world experts in the field of strategic business planning. He is a strategic consultant in Dubai which has, together with CommerCity, the leading digital commerce hub for MEASA , a region with a population of 3.5 billion. During his career, he worked with McKinsey & Co. and later with A.T. Kearney, where he was elected principal in 1994 and vice president in 2000. He has achieved a leading market share in its south-eastern European region. He also studied at Harvard Business School and won the title of professor at the German Faculty of Economics in Ingolstadt School of Management. As a board member and long-time consultant, he helped Gorenje to develop their vision to become the world’s best in design-based innovation. He is the author of 25 books published by the world’s leading publishers. In 2013, he won the competition for the most influential advisory concept in the world with his success formula methodology. He is also one of the few Slovenians with leadership experience at the highest management level of multinational companies with more than 10 billion US dollars in annual revenue.
TikTok as a tool to generate traffic in the Adriatic region – Case Study